If you were born in 1980s, 1990s or the Noughties when it comes to delivery the things that light your fire are convenience and choice, says MetaPack – and there’s another in their series of infographics to demonstrate it.
A whopping 93% of 25-34 year olds told MetaPack in a recent study they had a positive experience with lockers and would recommend them to friends and family. Unsurprisingly, 65% have used click-and-collect and 41% have picked up their delivery from a convenience store.
But could this older slice of the Millennial generation be willing to go even further?
The answer seems to be that their addiction to convenience means these Millennials may be more willing to try out delivery innovations like picking up their orders when commuting – 35% want the option to collect deliveries at a railway station – and a third want to try delivery to their car boot. And they love the instant gratification of same day delivery with 80% telling MetaPack they want to use it.
But like younger millennials if a retailer and its carrier partners get delivery wrong, online retail love turns to loathing very quickly. 84% told MetaPack they’d name and shame retailers who screwed up a delivery and 69% would dump the retailer entirely for their next online purchase.
That MetaPack infographic in full:
