Fashion brand Marco Polo has expanded its partnership with Arvato SCM Solutions to include trade logistics for the company’s shoes and accessories range, using RFID technology.
As well as storage, order picking and shipping Arvato will also supply value-added services from its distribution site in Dortmund with products now sent from there to trade partners that include stores and wholesale partners such as Zalando and Amazon in 16 countries.
The new agreement extends on the initial agreement in 2010. That was expanded in 2015 after Arvato organised a comprehensive omnichannel integration for click and collect, reserve and collect and cross docking and the fashion brand’s loyalty scheme.
RFID technology has now been introduced in the loading docks meaning that items no longer need to be scanned individually. Instead, ready-packed product ranges can be recorded in bulk before shipping, reducing processing time and costs.
“Creating closer ties between the online shop and B2B warehouses will optimise our stock in the long term and increase availability in the online shop,” said Karl-Heinz Lauterbach, managing director of Marc O’Polo Shoes. “Trading partners will benefit from this shelf extension through an optimised sales ratio and turnover,” he said.
Image credit: Arvato SCM Solutions
