Circular children’s fashion business Or Collective has chosen Zedify for their London deliveries, with its ‘wardrobe plan’ delivered on a date of the customer’s choosing via electric cargo bikes – emission free and on-time.
Or Collective curate stylish collections in which “little ones can be their true selves”, all whilst minimising the environmental impact of the fashion industry by providing a rotational wardrobe. Parents can choose from the size of their child’s ‘wardrobe plan’, receiving 10, 15 or 20 pieces a month.
Once the children have put the clothes through their paces and decided they’re ready for a change, Zedify will collect the items by e-cargo bike again, before they’re dropped back to OR Collective. The items will be washed with sustainable, skin-safe products and put back onto the site for rewear, and the process will repeat.
Or Collective partnered with Zedify for this process in a bid to take large diesel vans off the busy streets of London, reducing pollution and congestion in their customers’ local areas.
Furthermore, the parcels are also able to arrive promptly due to the fact that cargo bikes are able to utilise speedy bike lanes and shortcuts through the city, and can park up right outside customers’ homes.
OR Collective’s founder, Bliss Olivia Staple, said: “As a design led baby & toddler rental subscription we are changing the way things are done when it comes to consumption of clothes.
“We know that delivery and cleaning are our potential pain points when it comes to sustainability and this is why we have partnered with the best we can find, the companies we feel are shaking up their industries to do better for the future.
“Why Zedify? Zero emissions, customer obsessed and innovating to make a real difference.”