In less than a decade the subscription economy has grown by 435%. The lockdowns of 2020 and 2021 saw consumers turning even more to subscription services for home delivery of items ranging from wonky veg, pet food and toilet roll.
The demand for scheduled consumables shows no sign of slowing, with more and more products available on a weekly, monthly or quarterly basis.
Discussion points in the podcast
- For retailers looking at the subscription space, how do they ensure the offer is scalable, profitable and robust?
- What can subscription businesses do to minimise cancellations during this cost-of-living crisis? How do they tackle changing consumer demand?
- Across ecommerce we are seeing the importance of a personalised experience, is this even more important for subscription services?
Joining us in this episode:
Edward Hancock, CEO and founder of The Cheese Geek
Sam Connolly, senior ecommerce manager at Origin Coffee
Click here to listen on Apple Podcasts
Click here to listen on Spotify
Behind the microphones:
Louis Fitzpatrick, customer account team manager, Avalara
Katie Searles, editor, DeliveryX
Recorded and engineered at Spiritland Studios, UK.